Water Babies, the world’s leading baby and toddler swimming school, is thrilled to announce it’s now a certified B Corporation™ (B Corp™), highlighting the companies commitment to doing business for good.
As a B Corp™ within both the leisure and children’s activities industries, Water Babies is counted among businesses that are leading a global movement for an inclusive, equitable, and regenerative economy. Joining a growing group of companies reinventing business by pursuing purpose as well as profit.
Water Babies has been certified by B Lab, the not-for-profit behind the B Corp™ movement, as having met rigorous social and environmental standards which represent its commitment to goals outside of shareholder profit.
The B Corp™ certification addresses the entirety of a business’ operations and covers five key impact areas of the assessment:
- Governance
- Workers
- Community
- Environment
- Customers
The certification process is rigorous, with applicants providing evidence of socially and environmentally responsible practices relating to areas such as energy supplies, waste and water use, worker compensation, diversity and corporate transparency.
A Word From our CEO
“Becoming a B Corporation™ is a huge achievement for the business. As a B Corp™, we’re part of a global community of businesses that meet high standards of social and environmental impact. As the industry leader within baby swimming, we have a responsibility to work with our sector to ensure we’re continuously improving and driving collective action to ensure we’re building a better world, together. ”
– Howard Harrison, CEO of Water Babies
Children are at the heart of everything we do, and a B Corp™ certification recognises our commitment to putting social and environmental change at the centre of our business, sourcing sustainable solutions for a better future.
Our B Corp™ certification is just the beginning of our journey, and we have plans in place to ensure we achieve our future goals.”
Every week Water Babies teachers over 47,000 littles ones the lifesaving skill of learning how to swim, through a network of dedicated and family-run businesses in over 600 swimming pools across the UK, Ireland, Canada, The Netherlands, Germany, China and US. The business understands the impact it has on families across the world, and are dedicated to ensuring it works collaboratively to give children a better start and brighter future. Both in and out of the pool.
Water Babies joins more than 1,300 B Corps™ in the UK alone committed to positively impacting all stakeholders – workers, communities, customers, and our planet.
To find out more about Water Babies B Corp™ certification, click here.
To find out more about B Corp™, click here.
