At Splash About, we’ve always believed that swimming is more than just a fun family activity – it’s a life skill that can shape a child’s development, boost their confidence, and, most importantly, help keep them safe.

baby swimming in splash about clothing

mum and baby splashing in the pool

That’s why we’re proud to support Water Babies, who share our mission to give every child the best start in the water. From a baby’s first splash to learning to swim independently, we’re with families every step of the way – with products that are trusted by swim schools, recommended by professionals, and loved by parents.

Who we are 

Splash About International is a global leader in baby and children’s swimwear, supplying specialist products designed to support children in the water – safely, comfortably, and with a little bit of fun. We’ve worked alongside swim schools for over 20 years, listening to what teachers need and what parents worry about most.

Whether it’s keeping little ones warm, avoiding accidents in the pool, or making sure swimwear is secure and long-lasting, we’ve built our reputation on solving the challenges that come with baby swimming – so families can focus on enjoying the moment.

Our mission and values

Our mission is simple:

To provide innovative, safe, and fun swimming products that enhance the water experience for families worldwide.

We’re committed to helping parents build their child’s water confidence from their very first swim through to independent swimming – all while making the journey as stress-free as possible. Our values underpin everything we do:

  • Safety First – Our award-winning Happy NappyTM is recommended by 95% of UK baby swim schools and designed to contain accidents, so classes can continue without disruption.
  • Innovation & Quality – From our antibacterial Snippets toys made using offcuts of our swimwear, to wetsuits that keep babies warm and calm in cooler pools, we continually develop products that make a real difference.
  • Sustainability – We are dedicated to eco-friendly design and production, creating high-performance products with less environmental impact.
  • Customer Focus – We design with real families in mind, making our products easy to use, practical, and built for busy parents.
  • Fun – We believe in the joy of water play – and that every baby deserves a fun, positive experience in the pool.

Supporting Swim Schools Like Water Babies

Water Babies is one of the UK’s leading baby swim schools, and we’re proud to support them with products that are both teacher-approved and parent-friendly. The Happy NappyTM, for example, is required kit at Water Babies lessons – not only for its proven leak protection, but because it’s easy to use, soft on sensitive skin, and saves on waste when paired with our reusable inner nappies.

As parents gain confidence taking their babies swimming, we’re there with everything from Warm in OneTM fleecy wetsuits for colder pools, to UV protection for outdoor classes abroad, and easy-change swimwear designed specifically for wriggly toddlers.

Together with Water Babies, we’re helping thousands of families each week enjoy a positive, playful, and safe introduction to swimming.

Why it matters 

Drowning remains a leading cause of accidental death in under-5s worldwide. Starting swimming early doesn’t just support physical and cognitive development – it also gives children the tools they need to stay safe around water for life.

With over 20 years of experience, we’ve seen how much impact early swimming lessons can have – not just on a child’s coordination, sleep, and confidence, but on the family as a whole. It’s a shared moment of joy, growth, and bonding – and we’re proud to play a part in it.

Whether you’re heading to your very first Water Babies class or you’re a seasoned splash pro, Splash About is here to make your swim journey smoother, warmer, and leak-free.

Explore Splash About products in our shop shop.waterbabies.co.uk

So what are you waiting for? The adventure awaits…

Discover your local class today.